McDonald Case Study Samples for Students †MyAssignmenthelp.com

Question: Discuss about the McDonald Case Study. Answer: Classical Elements- The classical theory ofmanagement seeks to increase organizational production that is based on efficiency. The classical theory is based on three main assumptions; lower levels of management, administrative management andbureaucratic management (Witzel Warner, 20130. The lower level management focused on improving productivity while the administrative focus was on improving efficiency of the whole organization. Thebureaucratic management eliminates managerial hurdles and ensures continuity in the office. McDonald has used the classical approach in improving organizational efficiency when it restructured the organizational structure. The five top performing markets were reconfigured into one unit. This was a radical departure from the previous consideration of geographical grouping. This has allowed for the countries to learn from each others experiences and this has improved organizational efficiency. The experiences of the leaders in the market are being leveraged as it charts the way forward into new markets. Behavioral Elements- The behavioral theory is based on the assumption that organizational productivity is based on improved human relations at the work place. The employee and their productivity are influenced by factors such as motivation, group dynamics, conflict and expectations (Witzel Warner, 2013). Other factors include collaboration and coordination between employees as well as self-management in order to improve efficiency and productivity by employees. They are viewed as resources that need to be developed in order to improve production and efficiency. McDonald has used the behavioral approach in making it less complicated for its employees to deliver customer expectations. The focus has shifted from the cozy functionality of its restaurants to the employee. The increased nimbleness of the employee in serving the customer faster has become the new focus. Employees are no longer all-things-to-all people, but they are paired with what they do best. The best approach that McDonald can use is the contingency theory that integrates considerations of the classical and behavioral theories. The company is mechanistic being in the fast food industry where most processes are repetitive and mechanical. The classical approach is helpful in improving efficiency in the areas of centralization, work specialization, span of control and centralization (Scott, 2013).The work specialization and span of control is narrow, while the centralization is centralized. The formalization is high in McDonalds with most of the services globally being standardized. The classical theory will help standardize the and globally in terms of quality and service delivery. The behavioral theory can be utilized in improving the welfare of the employees who are considered as input resources in the organization. The input of human resources is what transforms the goods or services that form the business process of the company into the brand that can be identified (Scott, 2013). With greater mechanization projected in the future, proper preparation of employees to work with automation is critical for McDonalds. Couple with the classical approach of management, the two theories can help the company to transform its organizational process while improving relations with its employees. This will help to keep the company competitive an environment that is rapidly changing. References Scott, J. (2013). The Concise Handbook of Management : A Practitioner's Approach. Binghamton: Routledge. Witzel, M., Warner, M. (2013). The Oxford handbook of management theorists. Oxford: Oxford University Press.